EFI Digital StoreFront® Goes to School

Illinois State University Students Produce Winning Store Fronts with DSF

Illinois State University Graphic Communications students developed Web-to-print storefronts with EFI Digital StoreFront (DSF) software in the degree program's TEC 356 Graphic Communications Business Practices course. The project provided students with an opportunity to plan and create a functional webto- print e-commerce site. Through a case study, each student reviewed a company’s target market, identified key products to be marketed online, and calculated costs. With this planning done, students proceeded to the workflow process for creating the online store using the Digital Storefront application.

“We use EFI Digital StoreFront to teach students about the value of a good Web-to-Print implementation,” commented Professor Dan Wilson, Illinois State University. “The parameters of the assignment required one ad-hoc product and one VDP product, plus custom branding. The sites created by the students were interesting and functional.”

EFI Digital StoreFront delivers a world-class, print-centric e-commerce solution for print service providers. The complete, streamlined Web-to- Print solution addresses the most pressing challenges faced by the print industry today. As the printing process becomes more complicated with shorter runs, quicker turns and complex print products, including personalization and value-added applications, automation becomes essential to profitability. The customizable, familiar and interactive Web experience provides print users and document owners a user interface that they will naturally adopt increasing print volume while improving profitability.

For more information about EFI's Digital StoreFront and what it can do for your business, visit www.efi.com/dsf.

Senior Graphic Communications major Braden Norton from Rockford, Illinois, produced the "best W2P student site" including a home page, ad-hoc product and VDP capability.