EFI DirectSmile Cross Media Marketing campaign software

EFI DirectSmile Cross Media
Powerful Cross Media Marketing and Personalization Software Solutions
DirectSmile Cross Media allows printers, agencies and corporations to create, personalize and automate marketing across all media, while providing a fully integrated marketing software solution for data-driven print, PURL, email, SMS, social media, mobile media and image personalization. View Image Gallery


Best-in-class products delivered as a Suite

Learn how the Productivity Suite represents the next step in the evolution of the EFI product portfolio, expanding the integration-quotient of existing offerings with a focus on efficiency, profitability and building new revenue streams.  Learn More

DirectSmile opens an easy path to become a marketing service provider and offer web services along with print. Watch Video

Corporate teams will profit from automated marketing and sales processes and optimized lead management. Watch Video

As an agency you will find an effective way to secure recurring revenue with automation and data-driven applications.

Direct marketing
Print mail pieces, email campaigns, PURLs, SMS

Corporate websites, micro sites, mobile web pages

Customer loyalty
Newsletters, feedback, surveys, birthday greetings

Sales support
Lead management, automated sales processes, collateral management

Market analysis
Response tracking, segmentation, user behavior

Event marketing
Invitation campaigns, visitor management

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Looking for additional information?

We know making a decision to transform your business is not easy. At EFI, we’ve helped thousands of customers select the right technology to grow, transform and automate their business practices. We’re always ready to talk about your goals and how our products can help.