EFI MarketDirect Cross Media Customer Engagement Platform
Using MarketDirect, your team can connect your customer data to your communications and personalise the content and conversations. Personalised content can include Graphics, Images, Text, pURLs and QR Codes – all integrated enabling you to improve engagement and connect with your clients.
How can you build a business with MarketDirect?
Adding marketing services to compliment your digital print offering can be transformative. Whether it’s Direct Mail or fully integrated multi-channel marketing, cross media communications deliver better results for your clients and consistently improve profitability.
Take control of customer communication and your marketing costs with an integrated communication solution that’s simple and powerful, empowering your team to leverage your customer data to improve customer service.
Build out quick and powerful marketing campaigns for your clients with simple and intuitive tools. Re-use campaign assets and save time with intuitive and flexible tools your creative teams can work with day one.
What kinds of solutions can you deliver with MarketDirect?
Print mail pieces, Direct Mail, email campaigns, PURLs, SMS
Corporate websites, Micro sites, Mobile web pages, Campaign Landing Pages
Newsletters, feedback, surveys, birthday greetings
Lead management, automated sales processes, collateral management
Response tracking, segmentation, user behaviour
Invitation campaigns, visitor management
We know making a decision to transform your business is not easy. At EFI, we’ve helped thousands of customers select the right technology to grow, transform and automate their business practices. We’re always ready to talk about your goals and how our products can help.
MarketDirect dramatically increases the speed with which we can complete and distribute a customer campaign.
Emma Baker-Smith, Cestrian UK
We’ve been with MarketDirect since the start. They are an integral part of our workflow. They make us successful.
Frank Defino, Jr., Tukaiz, US
We can offer our customers true added value for their direct marketing.
Manfred Senn, Mapro AG, Switzerland