EFI MarketDirect VDP

Simple, intuitive Variable Data Printing

• Build your print documents by using Adobe® InDesign
• Link any layout element or InDesign layer to your database
• Rule editor enables simple creation of business logic for text, design and image personalisation
• Supports and creates barcodes and QR codes
• Imposition tool for optimised sheet utilisation
• Output formats: PDF, PPML and JLYT

Award winning Image Personalisation

• Use the built-in Design Editor to create custom designs for image personalisation
• Supports Clip Fonts, Picture Fonts and System Fonts
• Automated database-driven generation of images and documents
• Seamless integration of personalised images in your InDesign layouts
• Scalable solution that can be easily upgraded to growing performance needs

Performance

• Performance optimised, with fully scalable architecture
• Load-balanced to accommodate peak/burst production
• Priority queues for real-time job scheduling
• Image and document cache

Output formats supported

• Output PDF, PDF/VT-1, JPEG, PNG, TIFF

Production and Workflow Management

• Collect orders and merge it into one or multiple print jobs
• Supports complex rules for assigment of jobs to a workflow
• Manual or scheduled production
• Orders can be reprinted and monitored at each step

Item Management

• Web Frontend to manage, sort, display and test image sets, documents, products
• Product catalog including automatically created photo-realistic product images, virtual products and product groups

User Management and Security

• Support Multiple users, accounts and repositories
• SSL secured frontend
• URL sealing for controlled access to HTTP APIs

APIs and SDKs

SOAP, HTTP and REST web services to render personalised documents and images, submit jobs into the production workflow and manage the catalog

Reporting

• Server monitor to manage and monitor rendering instances
• Account and server-based statistics for documents and image sets