How to create personalized brochures, postcards and newsletters

Easily add value with personalization

Personalized Brochures

1.    Personalization

With Fiery® variable data capabilities, you can produce high-impact one-to-one brochures, postcards and newsletters to promote products and services by personalizing them with customer contact information and product offerings related to personal preference.

2.    Imposition of variable data

Fiery Impose lets you use booklet imposition style for unique pieces.  Prepress operators can define a bleed area and crop marks in order to properly cut and trim booklets during the finishing process.

3.    Spot colors

Marketing collateral includes company logos and brand colors defined with spot colors such as PANTONE®. Fiery servers support PANTONE and other color systems to match a desired spot color on a given printer.

4.    Accurate color

Fiery servers correctly render and produce accurate colors for a document containing a mix of spot colors, multiple color spaces, transparencies and overprints. Fiery servers also enhance  low-quality images, text and graphics.

5.    Troubleshooting files

Use advanced Fiery tools to identify and correct file issues before printing such as missing fonts, spot colors, low-resolution images, mixed source colors, hairlines below threshold, overprints, artifacts, transparencies and PostScript errors. Fiery ImageViewer provides a pixel level preview of a raster file to pinpoint source of problem (file, engine or job processing), and also enables last-minute color adjustments.